Marketplace UX/UI Designer
Hi, I’m Fiona! I'm a UK-based freelance UX/UI designer specialising in marketplaces. I work with founders who are building on Sharetribe and want help designing a marketplace that works seamlessly in the real world, and looks beautiful. That includes no-code Sharetribe configuration, as well as UX/UI design for marketplaces that are extending their product with custom features and custom development. I’ve been designing digital products for over 10 years, and for the past 5 I’ve focused almost entirely on marketplaces. I’ve designed core marketplace flows like onboarding, listings, search, pricing, availability, checkout, and post-purchase experiences many times over — so I’m very familiar with the patterns, trade-offs, and edge cases that tend to show up. I’ve also been in your shoes. I founded and ran my own Sharetribe marketplace (which has since closed), so I understand first-hand the pressure of making the right product decisions with limited time, budget, and information. That experience heavily shapes how I work. I’m practical, honest, and focused on helping you build what actually matters right now, without overcomplicating things. A few important things to know about how I work: - I’m not a developer, and I don’t write custom code myself - I’m very comfortable working alongside developers - I help you think through requirements, flows, edge cases, and system behaviour so custom features are well-defined and buildable - I work independently as a freelancer so you’ll always be working directly with me If you’re looking for someone who understands Sharetribe deeply, thinks like a marketplace founder, and can help you design a clear, scalable product, I’d love to chat.
- 📍 LocationEurope & Africa
💻 Website
🌎 Languages
- English
⚙️ Five features or tasks I build really well
- Landing page redesign
- Marketplace design (all pages, emails, branding, …)
- Permissions (paid membership features, provider vs customer vs admin roles and actions)
- Search and discovery enhancements (product recommendations, AI-aided search, …)
- I build all capabilities with no-code only
⭐️ Services I offer
- UX / UI design
- No-code setup
- Pre-development services (feature prioritization, business strategy, brand design...)
💸 How my pricing works
For small, contained pieces of work (for example designing a specific feature, improving an existing flow), I usually work on a fixed price with a clearly agreed scope. Pricing depends on complexity, but typically starts from around £2,000. No-code Sharetribe configuration projects are also fixed price. For simpler builds, that’s usually from around £3,000, depending on what’s required. For larger projects where the scope isn’t fully defined yet, I normally recommend starting with a short scoping phase. This is a fixed-fee piece of work (usually £2,500–£3,500) where we properly define your MVP, prioritise features, map key user journeys and sense-check what actually needs to be built. It helps avoid unnecessary complexity and saves time and development cost later. After that, most larger projects move onto a monthly retainer — often around 4 days per month. This gives you steady, structured product and UX support as your marketplace grows, rather than trying to design everything upfront. If you’re not sure which route makes sense for you, we can figure that out together on a quick call.